Discover What Makes Us Different

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Your Premier Ford Dealership in Alberta

When we first opened our doors, we wanted to provide the people of Vegreville (which ended up becoming people from all over Alberta) with a transparent, aggravation free car dealership experience that was warm and friendly with no gimmicks or tricks.

Our axiom “Serious About Service” means you’ll receive the best after sales service. We’re the proud recipient of 25 Ford Motor Company President’s Awards (in 29 years) for Outstanding Service and Sales satisfaction. The number one criteria required to work here is you must be passionate about keeping our customers happy. If you don’t possess that passion, you can’t work here.

We are a Canadian AutoWorld Dealer Employer of Choice Designate which is based on the annual survey our team members complete. We know that Happy Employees = Happy Customers.

We’ve become known as the nice Ford dealership near Sherwood Park that beats big city prices and takes the absolute best care of you during and after the sale.

We guarantee that we will beat any other dealership’s pricing on any new Ford in our inventory or on a factory ordered Ford when the comparison is based on the selling price of the vehicle including all fees, (and if applicable, the cost of financing, all add on products including Ford’s Extended Warranty, life and disability insurance, protection packages and dealer installed options).

So if you are looking for a Ford Dealership near Sherwood Park and Fort Saskatchewan, come see us. You will drive home happy.

Came in from Kelowna Bc to purchase a new Super Duty as very few if any dealers in BC had a Lariat package. I was not interested in spending another 20k on a Platinum to stroke my pride. The price was bang on, they took my girly Dodge on trade and away I went. The…

Kory Garwasiuk

Thankyou Rodney for a great experience with the purchase of my new Edge, thankyou for taking the time to program my phone to Ford Pass and explaining all the features that I am sure will take me some time to master. The experience was worth the drive out from Sherwood Park and will definitely recommend…


I have purchased four new vehicles from Veg Ford in the last 6 years or so. They make you feel welcome every time I go back. From sales to service the staff truly treat the customer like a somebody not a nobody! I am also related to a gentleman that was sales manager at a…

Darrell Wright

Purchased a 2019 Ford Ranger Lariat Series from Vegreville Ford recently. I chose this dealership because when I sent out a email request about this vehicle through the Ford website, Murray Rutherford was the only salesman to reply with lots of information and links to various Ford Rangers. He made the effort and I appreciated…

Karin Brusse

Service was great as usual, between Eddie and Rodney it was a great experience buying a new vehicle. No high pressure sales tactics just honesty and straight forward. I would recommend them and the dealership to anyone without hesitation. Thanks .

Adin Leibel